
Belonging
When Club Crests Moved from the Page to the Shirt
Club crests on shirts can unite supporters, but design, placement and meaning can cause friction. Learn how to read…
How people find a place in sporting communities, as participants or spectators.

Club crests on shirts can unite supporters, but design, placement and meaning can cause friction. Learn how to read…
Results matter, but they are not the whole experience. We pay attention to the spaces, objects and customs that help people share sport.